'Catification': New book shows you how to make your feline feel at home without littering a room

In their new book, cat aficionados Jackson Galaxy and Kate Benjamin explain how to please your pet with cat-tastic additions that match the rest of your house.

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NEW YORK DAILY NEWS

 

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Peek-a-mew! Enno Wolf and Aida Renout of The Netherlands build a kitty playground on their ceiling out of existing cat climbing furniture.Enno WolfPeek-a-mew! Enno Wolf and Aida Renout of The Netherlands build a kitty playground on their ceiling out of existing cat climbing furniture.

It’s time to give your house some cat-titude.

And feline superfans Jackson Galaxy, 48, and Kate Benjamin, 43, know just how to transform your pad into a kitty-friendly paradise without wrecking a room’s aesthetic.

‘Catification: Designing a Happy and Stylish Home for Your Cat (and You!)’ ($21.95) hits stores Oct. 14.Jeremy P. Tarcher/Penguin‘Catification: Designing a Happy and Stylish Home for Your Cat (and You!)’ ($21.95) hits stores Oct. 14.

“Litter”-ally.

Their new book is called “Catification: Designing a Happy and Stylish Home for Your Cat (and You!).”

“We are going to ‘Catify’ the world,” Galaxy told the Daily News of the book, which will be released, claws out, in October. “That is our goal.”

The tattooed rock and roller, who lives in Los Angeles, is the host of Animal Planet’s “My Cat From Hell” program, and he is all about the “cat mojo.”

What makes cats tick, he writes in the book, “is confident ownership of territory and the instinctive feeling of having a job to do in that territory.”

Understanding how your cat sees the world is part one of the “Catification” process.

Avoid cat-tastrophes by giving your kitties plenty of places to perch. This cat tree, which was submitted by Rebecca and Richard Brittain of Clearwater, Fla., is deceivingly simple to build.Rebecca Brittain   Avoid cat-tastrophes by giving your kitties plenty of places to perch. This cat tree, which was submitted by Rebecca and Richard Brittain of Clearwater, Fla., is deceivingly simple to build.Cats like to climb, so it’s up to their guardians to ‘set them up for success.’Mike Wilson   Cats like to climb, so it’s up to their guardians to ‘set them up for success.’  
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  • Avoid cat-tastrophes by giving your kitties plenty of places to perch. This cat tree, which was submitted by Rebecca and Richard Brittain of Clearwater, Fla., is deceivingly simple to build.
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  • Cats like to climb, so it’s up to their guardians to ‘set them up for success.’
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Rebecca Brittain
Kate Benjamin has 11 house cats and takes care of a few more at her Phoenix design studio.Matty Steinkamp, Sundawg Media

Kate Benjamin has 11 house cats and takes care of a few more at her Phoenix design studio.

EnlargeJackson Galaxy has five house cats and ‘four or five ferals that we consider our own.’Russell Baer

Jackson Galaxy has five house cats and ‘four or five ferals that we consider our own.’

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Meanwhile, Benjamin, the Phoenix-based founder of feline-focused Hauspanther design site, specializes in the other aspect of Catifying your house — pleasing your pet without turning your home into an unsightly array of cat towers and litter boxes.

Erin Clanton Cupp’s cat staircase was a hit with her kitties.Erin Clanton CuppErin Clanton Cupp’s cat staircase was a hit with her kitties.

“The people have to like it. It has to function for the people as well as the cats,” she told The News. “It has to be easy to clean and something you aren't ashamed of.”

As such, the book is filled with do-it-yourself projects, including kitty hammocks, cat patios (“catios”) and catwalks, but each with its own aesthetic. And many of them were submitted by other cat lovers.

As for the felines, Galaxy said they need to “find their mojo based on vertical access.”

This requires you to “set them up for success,” which can be as simple as clearing off your mantle or book case.

You can also rearrange your furniture or think outside the litter box and repurpose something you already own.

The authors say that compromise is key if you don’t want a sour puss on your hands. They compare Catification to being an interior designer with a furry client.

“Anybody can do it, and you can do in a way that doesn't make you look like the crazy cat lady,” Benjamin said.

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From “Catification: Designing a Happy and Stylish Home for Your Car (and You!)”

Nico and Katu of Bogotá, Colombia, submitted their design for ‘Catification.’Nico and Katu, Bogotá, ColombiaNico and Katu of Bogotá, Colombia, submitted their design for ‘Catification.’

Arana’s Inside Playground

Submitted by: Nico and Katu of Bogota, Colombia

Materials and Budget

“This was not an expensive project; overall we spent around a hundred dollars. We bought wood from a local store, and the accessories — like screws, wood sealant, shelf brackets, flat braces, rivets and a PVC tube — from a warehouse store.”

Nico’s tips

“The trick for successful construction is having a clear idea of the design before you start.”

The Result

“At first Arana didn’t pay much attention to the playground. It was a strange thing for her, and she wouldn’t go near it, but with a little bit of patience and some food to encourage her, Arana quickly figured out that it was her own special place. Now she uses her playground every single day.”

Galaxy and Benjamin are taking "Catification" on the road and will stop at the Union Square Barnes & Noble on Oct. 22.

For Immediate Release: October 7, 2014

BETHESDA, MD—The Cat Daddy himself, Jackson Galaxy, stars in Alley Cat Allies’ National Feral Cat Day®  (Oct. 16) Public Service Announcement (PSA) to help raise awareness of community cat care.

On his popular Animal Planet show “My Cat From Hell,” Galaxy works with cats of all kinds, and teaches cat owners how to provide an enriched environment for their furry family members. But Galaxy’s love for cats doesn’t stop there. 

The PSA shares the important message that outdoor cats deserve the same love and respect as the cats who share our homes.

“Whether you call them family cats, house cats, feral cats, community cats, alley cats…it doesn’t matter,” says Galaxy in the PSA. “They are our cats, our community cats, and they deserve our love and our protection.”

This year marks the 14th annual National Feral Cat Day®  and the theme—TNR: From the Alley…to Main Street—represents how far Trap-Neuter-Return has come. Starting in the alleyways with volunteers and rescue groups, TNR is now finding its way into shelters and animal control policies.

“Trap-Neuter-Return has become the mainstream way to care for community cats,” says Becky Robinson, president and founder of Alley Cat Allies. “If your local shelter isn’t doing TNR they are behind the times, and you should ask them to adopt the program. It saves lives and tax dollars.”

There are over 450 cities and counties with official ordinances or policies endorsing TNR and there are more than 600 nonprofit groups across the country practicing TNR.

Determined to change the state of cat care provided in our country’s animal sheltering system, Alley Cat Allies was the first to advocate for TNR for community cats in 1990. Since then a groundswell of support has arisen for community cats and their care. Learn more at www.alleycat.org.

The video is available at www.alleycat.org/FeralCatDayPSA

###

About Alley Cat Allies  Alley Cat Allies is the only national advocacy organization dedicated to the protection and humane treatment of cats. Founded in 1990, today Alley Cat Allies has over half a million supporters and helps tens of thousands of individuals, communities, and organizations save and improve the lives of millions of cats and kittens nationwide.

Company Overview

Incorporated in 2010, The Green Pet Shop™ is a manufacturer and online retailer of “green” pet care products. The privately-owned company, founded to market its patented, eco-friendly Cool Pet Pad for dogs, now offers a line of products that care for pets without compromising the environment.

Green Benefits

All products from The Green Pet Shop meet extremely high standards for environmental responsibility and sustainability. Wherever possible, products contain exclusively safe, organic/natural ingredients; have a lifecycle free of pesticides, chemical fertilizers and preservatives; are manufactured from recycled materials; and can be composted or otherwise recycled after use.

Product Offerings

While The Green Pet Shop’s Earth-friendly mission underscores everything it does, the health and therapeutic properties of some of the company’s products are so beneficial that it has decided to carry them even though they might not be as eco-friendly as others. Its most popular products include:

  • Cool Pet Pads—As The Cool Pet Shop’s invention and signature product, Cool Pet Pads are filled with a non-toxic, pressure-activated gel that cools dogs as they lie on the pad. Available in four sizes for dogs up to 150 pounds, the pads reactivate within 15-20 minutes at room temperature once removed from use. Cool Pet Pads require no refrigeration, electricity or water. Washable pad covers also available.

  • Shampoos and Soaps—From CAIN & ABLE, the line includes all-natural lavender & eucalyptus ear cleanser; all-natural lavender conditioning shampoo; and all-natural conditioner. Products are free of detergents, synthetic perfumes and artificial colors. Prevents allergic reactions, eye irritations, skin rashes and hair loss.

  • Flea Repellent/Anti-Itch/Sunscreen—3-in-1 product combines anti-itch aloe and skin softener with a sunscreen. Also takes the sting out of flea bites naturally and without chemicals. Contains Indian frankincense, plant extracts and PABA-free, all-natural sunscreen.

  • Biodegradable Pet Wipes—Durable wipes for eyes, ears, paws and coats as well as minor cuts.

  • Biodegradable Poop Bags—Made from corn starch, the bags degrade safely and efficiently in an aerobic environment. Sold in packages of 60.

Availability

Products from The Green Pet Shop are available at thousands of retail stores across the U.S. and in nearly a dozen foreign countries. In May 2014, The Green Pet Shop debuted product distribution at 1,400 PetSmart stores in the U.S. Products are also sold directly to the public at www.thegreenpetshop.com.

The Green Pet Shop’s sister company, Cool Care Technologies, sells versions of its patented cooling pad technology for human use. Cool Flash™ Pads for mattresses, pillows and other applications are available at www.coolcaretechnologies.com.

“Everyone knows that season four of Scandal is set to premiere tonight on ABC – and that everyone is desperate to know where Olivia Pope jetted off to. But there’s an even bigger scandal out there that the ASPCA wants to uncover: pet homelessness. In fact, the biggest scandal of all is that there are millions of pets in shelters across this country who just want a loving home. Well, the ASPCA wants to fix that.

By creating these six e-cards featuring famous lines from the show with animals available for adoption right now at the ASPCA Adoption Center, the organization would like to remind everyone to make pet adoption their first option and help get a handle on the number of homeless animals waiting in shelters for loving homes.”

www.aspca.org

 

 

 

 

Wicked Cool Toys' Cat Paws Are Fur Surely PAWESOME for Everyone at Every Age!

CAT PAWS (#CatPaw) from Wicked Cool Toys are wildly fun and purrrfect for everyone! Creep out co-workers, amuse cat lovers and STUPEFY cats themselves with the amazing, bizarre, wonderful and super fun CAT PAW

Cat Paw features four different cat styles to choose from which includes a Orange Shorthair Cat Paw, a White Persian Cat Paw, a Maine Coon Cat Paw and a Black Cat Paw. Each Cat Paw includes two realistic sounds (friendly and feisty) and an awesome clawing action! Simply pull on the trigger to activate sound and movement - a light pull for the friendly sound and a firm grip and hold for the feisty sound! Once you see one, you have to have them all!

Cat Paws are fur sure to be the life of any party, fill an ordinary with extraordinary moments, strike up conversations with just about anyone, and bring endless joy to everyone, even your beloved four-legged family members! Cat Paws are available at Kmart and Toys "R" Us NOW, and soon on Amazon.com. Ages 1-100, SRP: $9.99

Cat Paw Socials

Twitter - @mycatpaw - #CatPaw

LIKE us on Facebook - https://www.facebook.com/mycatpaw

Pinterest - www.pinterest.com/thecatpaw

YouTube - https://www.youtube.com/channel/UCXkenxHLjOWWa62nghfPivg

YouTube and Cat Paw Jingle

Watch Cat Paws in action and sing along to the fun and funky Cat Paw Jingle:

ThatCrazyFamily

https://www.youtube.com/watch?v=pXjV0IMAfXQ

Create Your Own YouTube Video with Cat Paws and the Cat Paw Jingle:

Cat Paw Jingle

https://soundcloud.com/thatcrazyfamily/cat-paw-jingle-1-song

Cat Paw Jingle Lyrics

My Mama said I couldn’t have a kitty cat

I said, Hey Mama What’s wrong with that?

She said, Kitties are stinky and hairy too

And they don’t pay No attention to you

But Mama I have the perfect kitty in mind

This kitty is both mean and kind

No Litter, No Smell

No Turned Up Tail

No sneezing or wheezing

No itching or hives

The Cat Paw has more than just nine lives

Cat Paw, Cat Paw, My Jekyl and Hyde

From Friendly to Feisty – it’s the purrrrrrfect ride

Mama said yes, cuz it has no claw

Now I am the owner of a kitty Cat Paw!

And that’s my Tale as in T A I L ….Ha!

Music:  "Cat Paw Jingle Song"  by Julie & Madisson Lowe & JVT PAW, McFarland Beats, and ThatCrazyFamily

Download for free here: https://soundcloud.com/thatcrazyfamily/cat-paw-jingle-1-song

Licensed under Creative Commons: By Attribution 3.0 - http://creativecommons.org/licenses/by/3.0/

Please be sure to send your video links to This email address is being protected from spambots. You need JavaScript enabled to view it.

About Wicked Cool, LLC

Wicked Cool, LLC is a Pennsylvania-based toymaker with offices in Pennsylvania, California and Hong Kong. Founded in the Summer of 2012, Wicked Cool has a diverse portfolio of playthings for all ages. The Wicked Cool Toys management team is lead by co-Presidents in the US Michael Rinzler and Jeremy Padawer, and Hong Kong Thomas Poon. The Company develops and brings to market proprietary lines and licensed product, including Cabbage Patch Kids, Garfield, The Wiggles, Wild Kratts, Crashlings, My Girl’s Dollhouse, Vrüm, Teenage Mutant Ninja Turtles®, WWE®, Disney Princess®, Minnie Mouse®, Marvel®, Batman®, Superman®, Iron Man®, Sponge Bob®, Sesame Street, Dora the Explorer®, and Monster Jam®. Visit www.wickedcooltoys.com and follow the Company on both Facebook and Twitter.  www.facebook.com/wickedcooltoys    @wickedcooltoys

For More Information about Cat Paw, Please Contact:

Janis Van Tine

Vice President

GennComm, LLC for Wicked Cool Toys

This email address is being protected from spambots. You need JavaScript enabled to view it.

818-839-0117

SmartyKat® Launches Into the World of ‘As Seen On TV’ with Feather Whirl™ Electronic Motion Toy

San Rafael, CA (May 28, 2014) – SmartyKat is building their brand and educating consumers on the many benefits of SmartyKat products by entering the world of “As Seen On TV” with its popular Feather Whirl electronic motion cat toy. The Feather Whirl spot will air in the fourth quarter to leverage the holiday gift giving season for pets.

“We’re looking forward to a very successful campaign.” said Kevin Fick, CEO of Worldwise, the makers of the SmartyKat Feather Whirl, “We anticipate a substantial in-store sales lift on the Feather Whirl and increased demand for our electronic SmartyKat and Petlinks cat toys across all channels of distribution as a result of our TV offering.”

The Feather Whirl has a whisper quiet motor and weighted base which together create erratic swooping and swirling movements that provide cats with hours of entertainment and exercise. The included teaser feather wand is securely attached to the base to prevent it from detaching during play. Consumers will also be able to purchase interchangeable wands that provide cats with playtime variety.

Worldwise has designed a variety of in-store displays with strong brand messaging and the familiar “As Seen On TV” logo. These point-of-purchase displays will support retailers during the TV campaign and allow them to share in the increased consumer demand that the Feather Whirl spot is anticipated to generate for this and all electronic SmartyKat and Petlinks cat toys.

About the company

SmartyKat is a leading brand of consumer pet products. By developing unique, high-quality products made from natural, recycled, reclaimed and certified organic material, and distributing them through the nation’s largest retailers, SmartyKat is changing consumer beliefs about the look, feel, price and performance of environmentally-responsible products. www.smartykat.com.

Hotel Resident Feline’s Annual Celebration This Year Benefits

Mayor’s Alliance for NYC’s Animals

NEW YORK  (July 16, 2014) -- “Matilda & FURiends Salute Broadway” brings new meaning to the word catwalk, as The Algonquin’s famous house feline Matilda hosts her annual summer celebration with a cat fashion show and animal adoption event, benefitting the Mayor’s Alliance for NYC’s Animals. 

On Saturday, August 2, the MEWdels will be dressed to the nines (one for each of their lives). The hotel will also welcome special feline guests Tara the Hero Cat, famous this year for defending her human family’s son from an attacking neighborhood dog in Bakersfield, California (see viral video); and Vito Vincent, animal actor who starred last year in the role of “Cat” in the Broadway show, Breakfast at Tiffany’s.

Just outside the hotel’s front doors, the Mayor’s Alliance Adoption Van will be on site from 3:00pm-7:00pm for some very deserving kitties to find their forever homes.

A reception and Feline Fashions by Ada Nieves for Pets will take place from 5:00pm-7:30pm. For entry, a minimum $40 donation is requested for the Mayor’s Alliance for NYC Animals.

Matilda & FURiends Salute Broadway

CATurday, August 2, 2014

The Algonquin Hotel -- 59 West 44th Street, New York City

3:00pm-7:00pm     Mayor’s Alliance Adoption Van on Site

5:00pm-7:30pm    Reception & Feline Fashions by Ada Nieves for Pets ($40 donation)

RSVP Alice de Almeida at (212) 419-9197 or This email address is being protected from spambots. You need JavaScript enabled to view it.">This email address is being protected from spambots. You need JavaScript enabled to view it.

Facebook:  Matilda – The Algonquin Cat Twitter:  @Algonqueen

About Matilda: The longstanding tradition of having a “house feline” at The Algonquin began in the 1930s, when hotel owner Frank Case took in a stray. The first seven Algonquin cats were males, all named Hamlet, while subsequent felines have been females, all named Matilda. The current Matilda has reigned since December 2010, welcoming guests at the Front Desk, while still maintaining her modest if slightly haughty style. She is a beautiful Ragdoll adult cat who never reveals her age.

Special thanks to event sponsors:  jetBlue, QPG (Quaker Pet Group), CAT FANCY, Sergeant’s, Sturdi Products.

# # #

ATTENTION:

UPCOMING CRUCIAL EVENT!!!

Hello Everybody,

Please attend this important event put on by IFAW to discuss big cats born in the United States to be sold as pets or for financial gain and "Big Cats and Public Safety Protection Act" (H.R. 1998 and S.1381). Your support is needed to get this Bill passed to stop the insanity.

 

This is important!!! Reservations are going very quickly. I look forward to seeing you there.

With Love for the Wild Ones everywhere,

 


 

Multiple state and local laws violated—national nonprofit offers help to establish humane programs

 

BETHESDA, MD – Alley Cat Allies, the only national advocacy organization dedicated to the protection and humane treatment of cats, today called for city leaders in Bloomfield, Neb. to reevaluate their policies for cats after a police officer unlawfully shot and killed a trapped pet cat. City officials fail to enforce existing state and local laws regarding animals.

 

The case involves a Bloomfield police officer, who admitted that on January 21, he trapped Larry, a two-year-old neutered cat who belonged to a local resident, shot him immediately and dumped his body behind a city maintenance shed.

 

“The Officer openly admitted this series of events took place, and was given a mere written warning. In other words, a sworn law enforcement officer received a slap on the wrist for violating several laws—that is unconscionable,” said Becky Robinson, president and founder of Alley Cat Allies.

 

Local ordinances and state laws broken include Bloomfield ordinance § 6-112, which requires that captured and impounded dogs and cats should be “treated in a humane manner” and “kept and maintained at the pound for a period” of three to five days. According to local residents, this law is routinely violated, Robinson said.

 

Additional local and state laws broken by the Officer’s action:

 

  • Bloomfield ordinance § 6-106—states that owners of cats and dogs found outside “shall be notified in writing by the Police Department of their violation,” meaning Larry should have been impounded and the owners notified that he was at large.
  • Bloomfield ordinance § 6-107—authorizes the killing by officers of dogs and cats whose “capture is impossible.”  Because the Officer was able to trap Larry, clearly capture was not “impossible,” and the killing was not authorized.
  • Nebraska State Law R.R.S. Neb. § 28-1009, which states that “a person who cruelly mistreats an animal is guilty of a Class I misdemeanor for the first offense and a Class IV felony for any subsequent offense;” and defines cruel mistreatment as “knowingly and intentionally kill[ing], maim[ing], disfigure[ing],” and otherwise harming an animal.

 

“Laws that protect animals are on the books for a reason,” said Robinson.  “They reflect our values as a society—and it is crucial that they are upheld. The fact that a police officer could so blatantly ignore the law is very disturbing and should be a huge red flag for residents and city officials.”

 

Alley Cat Allies has reached out to town officials and asked for a meeting to develop proper policy and programs to ensure laws are followed—and to provide educational training for staff and police.

 

# # #

 

About Alley Cat Allies

Alley Cat Allies is the only national advocacy organization dedicated to the protection and humane treatment of cats. Founded in 1990, today Alley Cat Allies has more than half a million supporters and helps tens of thousands of individuals, communities, and organizations save and improve the lives cats and kittens nationwide. Its website is www.alleycat.org.

Pet Bed and Breakfast Owner Invents a Product to Help Keep Dogs Healthy

Woof Woof Castle didn’t have games in mind when introducing their pet safety product nicknamed, “Peek-a-Boo™”

Having a pet “Bed and Breakfast” certainly has its challenges and having years of experience in the pet care business would certainly support such an endeavor, but this pet care expert didn’t see this one coming.

For Peggy Sue Soutner, the owner of Woof  Woof Castle, it was just another day in her life with her pet dog, Aussie.  Until the day when she and her husband discovered their dog, Aussie, had consumed some of the waste contents in the cat litter.  The dog quickly developed pancreatitis and became very ill.  This event inspired Ms. Soutner and her husband to start thinking about how she and other pet owners could prevent this from ever happening again.

Introducing the very simple but effective Peek-a-Boo™ Pet Latch.  This product is ingeniously designed to keep the door open just enough to allow the cat to enter the room but not the other larger animals.  It is very easily installed on the door edge just above the door knob and the adjacent wall.  The product comes with CD instructions for a straight forward installation by the everyday homeowner.  The package includes all required hardware necessary for a secure latching mechanism with or without the use of screws.

If your circumstance presents a cat that is larger than your dog or you have an extra large more powerful dog, Woof Woof Castle suggests the following: for smaller dogs, install the product at a height that will be preventative; and for the more powerful dogs, two latches can be installed.

The costs of other litter protective products on the market are in the hundreds of dollars.   The Peek-a-Boo™ Pet Latch retails for under $20 and is “shelf ready” in both a portrait and landscaping clam shell shaped plastic.  Dealer volume pricing is available.

To learn more about the Peek-a-Boo™ product view video here

http://www.youtube.com/watch?v=z2w0L_rrWzg

or visit www.woofwoofcastle.com

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